The year 2018 begins strongly for Alexandrion Group business. The first half of the year brings a 25% growth in the group’s turnover compared to the same period in 2017. More specifically, this means over 5,24 million Liters sold only in the first 6 months of the year, whereas in the same time in 2017 a little over 4.4 million Liters were sold.
“This spectacular growth in the turnover is reflecting the results of the long-term development strategy implemented by the management of the group. Thus, for the time being, the company is focused on becoming a leader on the HoReCa Premium market for both spirits and wines. To achieve this, one of the strategic decisions taken regarding the new organizational structure of Alexandrion Group is to divide the sales force. .”, said Mr. Răzvan Vasile CEO of Alexandrion Trading.
For a more adequate implementation, the two sales divisions will be managed by two experienced professionals from the alcoholic drinks business.
Thus, the HoReCa Premium and Business Development Division of Alexandrion Trading, the only company responsible for the sale, distribution and marketing of the entire range of products owned by Alexandrion Group, imported brands, as well the newly acquired winery business, will be coordinated by Mr. Nicolae Costea, the national sales director of the group until recently.
With over 18 years of experience in sales, shop and field operations co-ordination and management, Mr. Nicolae Costea has been part of the Alexandrion Group family for almost four years. In the future, his attributions will focus exclusively on the hospitality area business and will have as main objective the growth of the Alexandrion Group portfolio in the HoReCa area.
Traditional and Modern Trade Division, is coordinated now by Mr. Costin Alexandru Ghiţă, an experienced professional with over 20 years of experience in sales and marketing.
His extensive expertise in wine sales management comes to replenish the sales force of the group. Before joining Alexandrion Group, Mr. Costin Alexandru Ghita had been for 14 years the national sales manager of one of the largest wine-producing companies in Romania.Mr. Nicoale Costea and Mr. Costin Ghiță will be working closely with Mr. Răzvan Vasile, the CEO of Alexandrion Trading the commercial arm of the Group in Romania.
